May 2023 –  Aftermarket Update

To Build Aftermarket Sales Keep Building Your Customer Relationships

February 23 1st

One way to build and improve customer relationships is through a Customer Relationship Management (CRM) tool. The best CRM programs help you keep track of interactions, accumulate and mine data, and improve communications with customers and prospects.

Here are some of the key benefits and reasons for integrating CRM software into your aftermarket (and equipment) sales:

Improved Customer Service – through the collection of key customer information, such as purchase records and listings of previous interactions

Increased Sales – by streamlining the sales process and through improved sales data

Better Customer Retention – through automated systems and improved tracking that deliver greater productivity and more efficient staff time usage

In-depth Analytics – that can help you better understand customers’ purchasing habits and needs

Managing Communications – by sending alerts to employees when they should reach out to customers and prospects

More Accurate Forecasting – to help you plan and budget for the future

There are several CRM systems available. Any of them can play an important and profitable role in your aftermarket program.

Hyundai Planned Maintenance Kits and Report Forms Are Also Effective Tools for Driving Aftermarket Sales.

Hyundai Planned Maintenance Kits include all the needed filters and seals in one convenient package. There are kits for 250-, 500-, 1000-, and 2000-hour intervals, and we’re adding new kits all the time. Be sure to contact your CSR or District Service Manager for additional information.

Hyundai also offers five different Planned Maintenance Report Forms that can be customized with your company logo or feature the Hyundai Material Handling logo.

To order the forms just go to

Make sure to click ‘Log Out’ when your order is complete.